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Product Description
Based on the one basic truth of free enterprise–that your home is worth exactly what the highest bidder will pay for it–this book will enable every seller to make more money in less time with no risk. The step-by-step plan shows exactly how to price your home, write an effective ad, use buyer psychology, and conduct round-robin bidding. But now in the second edition are: more in-depth descriptions of different types of buyers; additional steps to take to prepare a home for sale; a new “What If” trouble-shooting guide; detailed instructions for conducting an open house; a new chapter on closing sales; a new chapter for buyers bidding on 5-day sales; a chapter debunking home-selling myths, such as why the season doesn’t matter; and an updated chapter on transferring ownership.Amazon.com Review
Homeowners who are determined to sell their houses without agents, but who have no time to waste, may want to try the unusual approach detailed in How to Sell Your Home in 5 Days. After many months of failing to sell his house through an agent, author Bill Effros quickly and successfully auctioned it off. He since has sold several houses that way and helped others do the same. This involves placing Wednesday newspaper ads announcing that the home will be shown on the weekend and sold to the highest bidder on Sunday night. Daring as this sounds, Effros has a technique for handling the round robin bidding to elicit a bona fide offer at fair market value. Not for everyone, maybe, but a fascinating lesson in the mechanics and psychology of making an efficient market for a house or anything else. –Barry Mitzman

How to Sell Your Home in 5 Days: Second Edition